Network Launch

On March 11th, 2014, Idealist launched a new global network for action and change. I created a visual identity for all materials leading up to this event—promo videos, slideshow teasers, social media content, postcards, and flyers. The launch event itself was a live event with a studio audience, livestreamed to over 11,000 viewers worldwide. I designed a narrative presentation given by Idealist's founder, Ami Dar, which appeared both as slates and as a projection behind him. Lower thirds prompting comments, sharing, and submitting questions over social media punctuated the launch event, and at the close I designed slates in real time in the launch brand for a live Q&A period.